If GO Fest were a river and your demographics were rapids, you’d run the gamut :

Class I – Beginners and the “outdoor-curious”: People who wander through with open minds to “see what’s out there”. GO Fest is your chance to capture them early.

Class II – Hungry beginners: They are ready to get into a new outdoor sport. They just need you to show them where to begin.

Class III-IV – Weekend Warriors: These people may already be your customers. They have a sport and GO Fest is their yearly opportunity to level-up on gear and know-how. Strengthen your brand-customer bond with some high-quality facetime.

Class V-VI – PROs and Industry Nerds: These people are on a mission to maximize their adventure game and connect with industry experts. Nerd out and win influence with the people shaping the community.

Our community of outdoor retailers is a key component of how we build the event, and three major retailers are located within 1-2 blocks of the festival: Walkabout Outfitter, Orvis, and Mast General Store.

Hands-on experience and face-to-face connections are the top priorities at GO Fest. Our exhibitors are excellent at offering gear demos, unique activities, and memorable experiences. Whether it’s teaching attendees how to tie a fly, challenging them to a tent-building race, or sending them out on an e-bike tour of Roanoke, exhibitors are an essential part of the festival experience.

Can’t make it? The next best thing is sending your product!

Exhibit – 10′ x 10′ Spaces start at $1300. Ask us about discounts, paying with product, or first-time brand considerations.

Sponsor – Purchase naming rights to festival shows or activities. Starts at $5,000 and comes with exhibitor space, festival branding, and digital promotions. Ask us for a tailored proposal.

Partner – Tell us your budget and your goal. We’ll build a space for you at GO Fest that stands out.